Archive for free marketing
How To Get Rich Giving Away Something Free
Posted by: | CommentsThe best of all worlds is to have a product you can give away
free and still make money. That world exists. The product need
not be expensive or elaborate. It can be something simple – a
sticker with a happy face, a pen with a logo, or some other
intriguing item.
This marketing approach is excellent because you can give the
product away, charging the recipients only a nominal fee for
postage and handling. If you price your shipping fees correctly,
you can make thousands of dollars a month. Read More→
By Jimmy D. Brown
I want you to add a new word to your business vocabulary -
The word is “specialization”.
A new age has dawned in information marketing. And it’s the age of “specialization”.
Before I explain how this will help you create information products that sell like crazy, let me give you a very brief history lesson.
(I promise, this won’t hurt a bit. 
Information products online have evolved since I logged onto the Internet back in 1999…
1) THE SIMPLE AGE.
Times were simple back when I first came online. And so were the information products. Way back when, information products weren’t readily available online like they are today. If you could find ANY information on the topic you were interested in, you grabbed it.
2) THE SYSTEMATIC AGE.
As more and more people learned how to create and market information products online, a new era emerged: the “systematic” era. This was a time when huge information products were created with hundreds of pages. The idea was to create comprehensive courses on a particular topic.
3) THE SEPARATION AGE.
As “internet marketing” and other business-related markets became inundated with product offerings, the birth and rapid growth of “niche marketing” occurred. People began separating themselves from the crowd and focused on “tiny niche topics” of interest.
4) THE SPECIALIZATION AGE.
Again competition came – even in these small niches. While there is still money to be made by focusing on these tiny, untapped markets — the well is drying up at a fast rate. Now enters a new age … the “specialization” age of information marketing.
Which brings us to the lesson -
There is a LOT of money to be made by creating small, 7-15 page reports
on PRECISE topics.
Most consumers would rather NOT sift through 100 pages of information to find out how to do something they are interested in, nor would they like to pay for 100 pages of information when they only need chapter 3.
With more and more products available on the market, consumers are getting pickier and pickier. They want what they want and only what they want.
Perhaps the biggest untapped information gold mine lies in this concept of creating small reports on precise topics.
* 17 Ways to Find New Affiliates Using Google.com
* How To Walk Off 7 Pounds in 7 Days
* 3 Ways To Get Your Next Vacation Free Of Charge
* The 15-Minute Guide To Stalling A Divorce
* Top 7 Ideas For Starting A Homeschool Support Group
Specialized information.
7-15 page reports that sell anywhere from $10-$100, depending upon the information.
And the benefits of writing these small reports are staggering -
1. You can write a small report in just a few hours of one day.
2. The profit per page ratio is astounding – 10 pages for $10 is a dollar per page per customer.
3. Small reports are MUCH easier to write than full-length courses.
4. There is a never-ending supply of topics for small reports.
5. You maximize the lifetime value of your customer. In other words, you can sell report after report to the SAME customer.
6. A series or collection of your small reports can be bundled into premium-priced courses over time.
7. When “hot topics” emerge (almost daily!) you can quickly crank out a small report to strike while the iron is hot.
8. When other marketers are seeing success with their products, you can create a complementary report to offer for sale as a supplement.
9. Many people can’t afford to buy (or refuse to buy) high-priced courses – but virtually anyone can whip out $10-$15.
The list could go on and on.
I’ve been creating small reports for a long time. In fact, I make over $15,000 in PROFIT every month from just ONE of my sites.
I know this works.
And not just for me.
I had a customer recently email me to let me know he sold 420 copies of his VERY FIRST small report, during its first month.
So, what I want to convince you to do is this -
***TRY IT FOR YOURSELF****
Create a small 7-15 page report and begin selling it online and see what kind of results you see.
A new information age has dawned – the age of specialization!
Create your own “special” reports and get your piece of the pie.
Do you have an idea for a great Small Report, but need some help? Check out “How To Improve Your Information W.R.I.T.I.N.G.™” by clicking here http://tinyurl.com/64px28. You’ll learn useful tips to help you in the writing process – so you’ll be able to create information products faster, easier and, ultimately, better — and that’s more money in the bank.
How To Increase Your Profit Through The “Backdoor” – Part 1
Posted by: | CommentsBy Jimmy D. Brown
You make a $97.00 sale and you say an emphatic “Yes!” as a smile breaks out on your face. This selling online thing is cool and it feels good to be getting sales.
Then, a few days later you get a refund request. The $97.00 is gone. And so is your smile.
Or, worse still, a month and a half later (after you’ve spent the $97.00) a chargeback hits you. Not only is the $97.00 gone, but you’ve also been zapped $20.00 in service fees.
Instead of making money, you’re losing money.
Now, to be sure, that doesn’t happen on EVERY single sale. If it did, we’d all be out of business. But, it does happen frequently, from 2-10% of the time depending upon your offer.
Regardless of how often it occurs, when it does, it takes money out of your pocket.
So much emphasis is placed on ways to “make money” that many people forget to focus on how to KEEP the money that you make.
In today’s article (with part 2 coming later) we’re going to talk about increasing your profit through the “backdoor” by identifying 10 ways to reduce refunds and chargebacks so you can make the most money possible from your internet business.
The best part is this: most of them take just a few minutes to implement and most of them don’t cost a penny.
1. Be Accurate In Describing Your Product.
Probably the most common “legitimate” reason for a refund is when the product or service doesn’t deliver what was described during the sales process. When you create advertisements and salesletters, it’s important that you be accurate in describing your product.
This involves both…
* “Avoiding hype” which creates unrealistic expectations that ultimately lead to disappointment with the order. Your advertising sets the tone for what “results” the customer feels they can accomplish. If your claims are found to be unreasonable (or downright false) then refunds will often follow.
* “Correctly Define” the components of your product including its type (I.E. digital goods vs physical goods), its size (I.E. 20 pages vs 200 pages) its delivery (I.E. Immediately after order vs within 7 days) its required skills or knowledge (I.E. For beginners vs experienced) its exclusivity (I.E. Common knowledge vs your unique offering) its compabibility (I.E. PC only vs Mac users welcome) and its freshness (I.E. Updated for 2006 vs last year’s news) to name a few.
Perhaps the easiest way to turn back refund requests is to be clear in what your product or service offers without raising false expectations.
2. Offer Several Unadvertised Bonuses.
After the sale has been completed, let the customer know that you’ll be sending them 4 or 5 “unadvertised” bonuses over the next several weeks via email. You can even list what those bonuses are and their delivery schedule.
Example: In exactly 7 days you’ll receive unadvertised bonus one, an 18-page report entitled “27 Ways to Attract Butterflies Year Round”.
These unadvertised bonuses can be extra reports, articles, audio/video, interviews, tools, etc. The important thing to remember is that they should be related to the original purchase (I.E. an extension of the base product or service being offered) and should be desirable enough to add real value to the order.
I recommend that at least one of your bonuses be a “list” report with more than 20 entries (I.E. “27 Ways to Attract Butterflies Year Round”, “Top 20 Shortcuts For Starting A Christian Bookstore” or “The 21 Best Homeschooling Time Savers”). When it’s over twenty entries, it has a tremendous perceived value.
And that’s the point here: add more value to the existing purchase. The more bang your customers get for their buck, the more likely they’ll be satisfied and NOT request a refund.
3. Clearly State The Billing Name.
For most people selling goods online, their name or company name WILL NOT be the one listed on a customer’s credit card invoice or checking account log. Generally, it will be a third party company such as CLICKBANK. Unfortunately, many vendors forget to tell the customer what the charge will appear listed as in their records.
What happens is this: A customer buys a product from Paula J. Brown. In a month or so, that customer gets their credit card statement in and sees “Clickbank / Keynetics” listed. They don’t recall doing business with Clickbank / Keynetics and instead of investigating to see what it is, they either refute the charge to their credit card (resulting in a chargeback – ouch!) or they contact Clickbank and say “I don’t recall ordering this – refund it now.”
Either way, you’re out of a sale.
Always make sure you clearly state what name the transaction will be listed under when the customer receives their statement. Do this on both your “thank you” page AND in your initial email message to your customer.
4. Be Specific In Your Guarantee.
There is a great debate on how to use guarantees. Some people argue that given a lengthy guarantee (I.E. 12 months or even lifetime) is the best option because it shows that you stand by your product and instills greater buying confidence in the customer. Bad news is, in six months when Christmas comes along and the customer needs some extra money to buy gifts, your guarantee comes to mind.
Other people argue that a shorter, limited guarantee (I.E. 30 days or “show that you’ve tried to use the product”) is the preferred way to go simply because it gives less time for refund requests and generally attracts a more quality customer who is less likely to want their money back. Bad news is, if the customer isn’t completely “wowed” with your product or service, they’ll likely ask for a refund very quickly after their purchase to avoid missing out on the guarantee period. And if you attach too many strings to your guarantee (I.E. You must PROVE you’ve tried to use the product without success), you’ll likely lose some sales.
Truth is, there is some truth to both options. And I’m not going to tell you which one is best for you. (Although, if you use someone like Clickbank, it takes the debate out – they REQUIRE a limited, 30-day guarantee period. If you process orders via a third-party, check for their specific terms on this).
But, at the bottom of the page, here’s the conclusion that I’ve come to based on my own numbers: a longer, liberal guarantee works best overall. That is, while you will have a few boneheads that ask for a refund three years after they’ve purchased it, generally you have MORE sales (because they have greater “trust” in you based on your guarantee) and actually have LESS refunds (because people forget all about you and your product after a few weeks).
5. Create A Frequently Asked Questions Page.
Setup a special page with the 10-15 most frequently asked questions (along with detailed answers, of course and make note of this page in your initial follow-up message with your customer (You know, “Hey, thanks for your order…”) AND on the order fulfillment page (I.E. “Download page”).
Just a few of the things you’ll want to include on this page are…
* How to retrieve passwords
* Tips for overcoming common errors
* How to download materials
* When “unadvertised” bonuses will arrive
* How to track orders (If applicable)
* Best way to contact you
How does this reduce refunds?
In a variety of ways, actually. Just one would be: considering the reliability (or lack thereof!) of email these days, you could miss a question from a customer altogether, resulting in frustration or a feeling of getting “scammed” which will result in a refund.
Not only will you reduce your refunds, but you’ll also dramatically reduce your customer support. A surefire winner.
Of course, there are MANY other ways to increase your profit! Check out “The Upsell Report: 24 Ways To Get Your Customers To Spend More Money” by clicking here http://tinyurl.com/5po698 . You’ll learn an amazing 24 different ideas for getting your customers to spend more money (sometimes 300-400 or 500% more!) Studies show as many as 1 in every 2 customers will automatically buy if you just offer one of these items.
The Real Secret To Building A High-Profit Internet Business
Posted by: | CommentsBy Jimmy D. Brown
My wife laughs every time she sees me doing it.
At least once or twice every week, I’ll be at my desk (or at the dining room table) with my Franklin Covey planner open and a stack of laminated checklists in hand.
“What are you doing, honey?” she calls, already knowing the answer.
“I’m planning”, I reply with a smile.
She laughs and I get back to work.
She laughs because she swears I spend half of my time “planning”. But, if you ask me how I’m able to get as much work done as I do in only 3 hours a day, I’ll point to a black Franklin Covey planner with about a dozen laminated checklists inside.
Building an Internet business is easy. Seriously. I’m not saying that it’s not complicated, because it is. I’m just saying that it’s easy to accomplish if you just have a system in place.
There’s very little in this world that can’t be accomplished with the right set of action steps in front of you.
Today, I’m going to give you such a system for building your Internet business. There are only 4 steps…
1. Decide What You Want To Do. Do you want to run an eBay(R) business? Be an affiliate marketer? Buy and sell reprint rights? Get involved in niche marketing? While all of those things will likely find their way into your plan in time, you gotta begin with one thing at a time.
My recommendation: Choose a “broad” topic you are interested in and begin building a list of folks interested in that topic.
2. Determine A Weekly Action Plan. After you decide what you want to do, it’s time to determine how to get it done. What I do is this: I create a weekly set of action steps. That is, I have a set of things I do on Monday, on Tuesday, and so forth. Decide how many hours (as little as ONE) you want to work each day and schedule yourself a reasonable amount of things to get done in that time frame. Repeat this process week after week.
My recommendation: Begin writing ezine articles to promote your list … and affiliate programs. It’s the easiest way to get free traffic and build your list at the same time.
3. Devote Yourself To Staying On Schedule. The important thing here is to stick to it. The easiest way that I know of to make certain you develop discipline in your schedule is to NOT set unrealistic expectations. Give yourself ample time to do each day’s action step – don’t overschedule. Look for progress along the way to celebrate. Reward yourself when you’ve reached a milestone. And, remember, you’re GROWING a business. Just like physical growth, it takes time … it WILL happen if you remain committed.
My recommendation: Weave in simple activities related to the following categories – List building (ezine articles), product creation(conduct interviews or hire ghostwriters), site development (making your site convert more visitors into buyers),and education (continuing to learn new ways to grow your business).
4. Develop Additional Shortcuts. As you get better and better at working with your lists, creating products and tweaking your site, you’ll want to continue to improve your business with new ideas, strategies, tools, and resources. The key is simple: never stop learning!
My recommendation: Visit forums. Read articles. Download reports. Identify sites and resources that CONTRIBUTE to your success in educating you. You want faster results, bigger increases, automated processes, and other ways to get more accomplished and more profit, with less work involved.
Everything depends on your developing a plan and sticking to it.
And that is the REAL secret to building a high-profit Internet business!
Believe it or not, there is a tremendous “operations manual” that you can download right here at SR Zone to help you create a plan that works for YOU. Check out “Homepreneur Habits: How To Run A Successful Home Business ” by clicking here http://tinyurl.com/5uj72e You’ll learn all the tools you need, how to setup your work space and how to create a day-by-day schedule of recommended activities to start and grow your business.
By Jimmy D. Brown of “Small Reports Fortune”
46,094.
That’s how many times I’ve been asked “Where can I find
hot product ideas to write about in my next eBook?”
Really. I’ve been keeping count. 
)
OK, so it’s probably not quite that many times, but you get
the idea.
I get asked that question a LOT.
And so, I’ve decided to share my favorite “idea hangouts”.
That’s right … “idea hangouts.” It’s been my experience
that there are specific places where hot product ideas are
always gathered. I call them “idea hangouts.”
*** Idea Hangout #1 ***
One of the “idea hangouts” that I’ve identified is
Amazon.com.
Amazon.com is the web’s largest bookstore.
It’s also a community center for new product ideas. I use
it as one of my top brainstorming resources. Again and
again I visit this site to come up with topics to write
about.
What makes Amazon.com so useful as a research tool for
getting new ideas is their searchable database of books.
There are thousands of great ideas lurking in there if you
just know how to use it.
And that’s what I’m here for. )
I’m going to show you how to find hot product ideas with
Amazon.com anytime you want.
It’s really a matter of three simple steps …
STEP 01 : >>> Decide Upon A Broad Category. When
brainstorming ideas, you must begin with a broad category
to work with. Some examples might be: weight loss,
marketing, dating, travel, baseball.
So, you need that ahead of time. Figure out a broad subject
that you know is popular (I.E. You know that losing weight
is ALWAYS going to be a popular subject, as is “making
money.”).
As an example for this article, I’m going to choose GOLF.
STEP 02 : >>> Search Amazon’s Database. After picking
your broad topic to research, it’s time to visit Amazon.com.
Specifically, you’re going to SEARCH their database of
books they are selling.
Upon arriving at their site, locate their SEARCH form. At
the time of this writing, it was in the upper left hand
corner of their main page. Pull the menu down and select
BOOKS from the options.
In the space provided, type in whatever broad category you
chose. I’d type in “Golf”. (You don’t need quotation marks)
If you did indeed start with a broad category, then hundreds
(or even thousands) of book listings should appear as a result
of the search.
STEP 03 : >>> Brainstorm Ideas From The Listings. Let the
brainstorming session begin! Now it’s time to look at the
books that are listed and write down as many possible ideas
as you can find.
Look for the different TYPES of books written about the
subject, identifying different THEMES, STYLES and
SUBCATEGORIES.
Let’s look at an example …
When I searched for “Golf”, I was able to immediately spot
dozens of great ideas. Here are a handful …
1. Becoming a better golfer. There are many golf books
available in this area, covering everything from “A-Z of Golf
Shots” to specific topics such as “Improving Your Short
Game.” There were lots of different themes from “learning
to break 100” to “shaving 10 shots off your score” to “7
shots that will change your golf game forever.”
2. Guides to Golf Courses. Again, we have many different
ideas here. Specific golf guides like “Florida golfing”,
“golfing in Tennessee” and “golfing the Robert Trent Jones
trail” appear, as well as books on “the best golf courses in
America,” “best kept secrets: great golf courses you’ve
probably never played,” and “golf vacation guides.”
3. Profiting from Golf. More ideas pour in with “opening a
golf repair business,” “becoming a golf retailer,” “learning
how to caddy” and “buying & selling used golf clubs.”
What about “running an online golf auction”, “organizing a
golf tournament for profit” or even “writing information
products about golf!”
4. Golf and Business. There are millions of dollars in
business deals negotiated on the golf course every single
year. And there are books available to teach folks how to get
it done. “How to negotiate business deals during golf
outings,” “Legal golf tax deductions for businesspeople,”
and “business seminars and golf: how to mix training and
fun for maximum profit” are just a few more ideas worth
exploring.
5. Golf Products. My, my, my there are so many ideas
floating around in here! Everything ranging from reviews of
the latest golf equipment to ratings of golf courses to
discounts on golf packages. Resource guides to finding the
best deals on golfing products, how to negotiate discounts,
and how to find the best products for your specific golf game
also come to mind as product ideas.
One Broad Category (Golf)
+ Amazon.com Searchable Database of Books
= 28 Potential Product Ideas
See how easy that was? I found TWENTY-EIGHT potential
new product ideas (and there were MANY MORE that I
didn’t mention in this article) from a simple brainstorming
exercise using ONE “idea hangout.”
There’s got to be a best-seller in that bunch somewhere.
And certainly with a little “mix -n- match” I can come up
with a hit product with these ideas.
Not bad, eh?
So, now it’s YOUR turn. It’s a simple system for coming up
with product ideas anytime you want.
Like right now.
…………………….
Jimmy D. Brown is the author of “Small Reports Fortune” – if
you can write 7-15 page small reports, you can earn a living
online working just a few hours each week from your home.
Look for his EXCLUSIVE formula “Creating A Six-Figure Income
With Small Reports” at http://tinyurl.com/5ljaxm
…………………….
By Jimmy D. Brown of “Small Reports Fortune”
……………………………
I’m an observer. I watch marketers and how they work.
I look at how people respond to marketing. And I’ve
discovered something interesting over the years that I
want to share with you as it relates to building your
internet business.
Hot topics and trends come along regularly. There’s always
a new “in” thing making an appearance on the radar screen.
And whenever there’s a new rage, there will be marketers
who jump on the bandwagon.
That can pay off big for YOU if you’re smart.
Let me explain.
What happens when a new trend or technique or tool surfaces?
*** People begin to talk about it.***
Marketers begin convincing people why they need it.
Consumers tell their stories. Discussions take place. Hype
builds. Sometimes controversy breaks out. An education
process unfolds.
Through it all … DEMAND increases.
Now, here’s where you come along.
You piggyback on the popularity of the latest big hit by
creating a small report on the topic. You get the benefit of
other marketers creating hungry leads for your offer without
them even knowing it.
Let me give you an example -
EXAMPLE
When John Reese released Traffic Secrets it was a huge success.
He sold over a million dollars worth of product in one twenty-four
hour period. However, at a $997.00 asking price, it was out of reach
for many consumers.
But…
What if YOU had decided to write a 15 page small report entitled,
“Free Traffic Secrets” and offered it for $20 … do you think
you would have had any takers? Of course!
Why? Because every marketer on the planet was talking about
the need for web site traffic so they could build interest in
John’s course. They were creating hungry leads for your offer
without them even knowing it.
All of these marketers expertly and persuasively pointed out
the necessity, benefits and usages of getting web site traffic.
They, in essence, would have created demand for the TOPIC of your
small report.
1. Many of those that couldn’t afford John’s high-ticket product
would likely buy your small report because the end result of
getting site traffic was something they had been told repeatedly
they needed!
2. Many of those who could afford John’s high-ticket product would
also likely buy your small report because of the same reason AND
they would like to know what you might offer differently than John.
Do you see how powerful this is?
Even as I type this lesson out, I have received DOZENS of emails
today announcing a new co-registration product that everyone’s talking
about.
I could spend a few hours this evening writing a small report on
the same topic and sell it like crazy tomorrow because of everything
that’s being said about the subject today.
So, what’s the lesson for you to learn here -
**The surest way to create a hot-selling small report is to
pick a topic related to that which everyone is talking about.***
You know, it doesn’t matter what “market” you’re in, chances are you see
the same kinds of outbreaks that I see in “internet marketing” circles …
* Major product launches
* New technologies and tools
* Fresh research
* Innovative features and improvements
* Ground-breaking news
* Hot topics of discussion
* Best-selling books
* Interest-grabbing magazine articles
* Emerging trends
The list could go on and on, right?
It shouldn’t come as a big surprise that you need to monitor what’s going
on around you, specifically looking for the latest topic everyone’s talking
about.
You can do this by regularly browsing 4 trend and event “hot spots”…
1. Active Forums. Find at least one ACTIVE forum related to your market and
regularly visit it to look for ideas. Keyword here is “active”. The ideal
forum will have a number of participants who regularly post messages.
2. News Feeds. You can begin with Google.com’s news center at http://news.google.com.
You should also look for a news feed or site that is specific to your field
of interest. For example: I regularly visit http://ChristianHeadlines.com to
stay on top of events related to some of my Christian sites.
3. Article Directories. Spend a few minutes at your favorite article directory,
focusing specifically on the NEWEST articles posted and the TOP RECENT articles
read. I regularly check http://goarticles.com.
4. Competitor’s Lists. You’ll also want to “spy” on what your competition is doing
by joining their lists. When a major competitor begins highlighting certain
topics in their content (I.E. “articles”) and / or releases or promotes a specific
product, it’s a good indication that you should pay attention.
All of these things allow you to capitalize on the current buzz!
Create small reports based on these buzz-worthy topics.
…………………….
Jimmy D. Brown is the author of “Small Reports Fortune” – if
you can write 7-15 page small reports, you can earn a living
online working just a few hours each week from your home.
Look for his EXCLUSIVE formula “Creating A Six-Figure Income
With Small Reports” HERE
…………………….
7 Great Ideas For Your Next Ezine Article
Posted by: | CommentsBy Jimmy D. Brown
Writing ezine articles is one of the best business-building activities you’ll ever invest time in on the Internet. They can be used in dozens of different ways to generate web site traffic, build lists, brand your name, earn affiliate commissions and produce sales of your products and services.
They are, unquestionably, a vital part of any successful Internet marketing campaign.
By now – if you’ve read anything in the member’s area – you know I’m a big believer in writing ezine articles. And you know that I’ve devoted many of the lessons in the member’s area toward teaching you how to write, distribute and market with them.
Yet there still remains a lingering question -
WHAT should I write about in my ezine articles?
I want to share with you some brainstorming ideas that will allow you to easily come up with a couple dozen (or more) hot ideas for your upcoming ezine articles. I’m going to briefly share seven (7) fill-in-the-blank article starters along with a brief explanation to help you get started writing attention-grabbing content.
When you’re ready to write your next ezine article, consider one of these not-yet-overused formulas…
01. What To Do When [Enter Problem Here]. The idea with this article is to offer a solution to an existing problem by matter-of-factly addressing the issue being discussed in the article. “What To Do When You Need To Lose That Last 5 Pounds” points out a problem many dieters face and hints that the article will reveal a method for overcoming this barrier. This article’s pointed style makes it a sure read.
02. Can [Enter Solution Here] Help [Enter Problem Here]? Similar to number one above, this article poses a question while emphasizing both the problem and potential solution. What really works here is to ask a “curiosity-building” question by providing a solution that doesn’t seem to fit with the problem. For example: If you’re trying to re-grow hair on your balding head, could you resist reading, “Can Cheerios Help Thicken Your Hair?” I don’t think so.
03. Should You [Enter Activity Here]? (Take This Quiz). People love quizzes. They especially love to see how they measure up in some area that they are particularly interested in. That combination makes this another ezine article that gets a lot of views. “Should You Quit Your Job And Start An Internet Business? Take This Quiz!” is going to attract every dissatisfied, looking-for-greener-pastures, internet marketing wannabe on the block.
04. 7 “Must Ask Questions” for [Enter Activity Here]. This is a perfect article for the entry-level beginner in any particular field. “7 ‘Must-Ask’ Questions for First-Time Homeschoolers’ When Choosing Curriculum” is just about a guaranteed read for all new homeschooling moms and dads who don’t want to blow it for their kids. (Note: The “number” of must-ask questions can be whatever you choose.)
05. 3 [Enter Topical Adjective Here] Lessons from [Enter Pop Culture Reference]. By using references to popular culture events, characters, television shows, news stories and trends, you’ll be able to get some cheap mileage from existing “hot buttons” of the general public. I recentl wrote an article entitled, “3 Word-Of-Mouth Marketing Lessons From the Academy Awards” that garnered a lot of interest. Guess when I released it? Yep, a week before the big awards show.
06. Mastering [Enter Topic Here]: How to [Enter Tutorial Statement Here] Part 1. This is a superb article idea for a series of related tutorials. The word “master” is a bit overused at times in marketing circles, but it means to “become an expert” at something or to “achieve dominance” over something. Who wouldn’t want to “master” their activity of interest? That’s why “Mastering Weight Loss: How To Shed 12-15 Pounds in 30 Days, Part 1″ and other articles in its mold make for much-read content.
07. What Kind of [Enter Desirable Object Here] Is Best For YOU? We all want what’s “best” for us, don’t we? “What Kind Of Internet Business Is Best For You?” indicates there is something revealed in the article that will allow me to determine which of the options available to me is best suited for me. This is a really solid article to point others towards additional resources (such as special reports, mini-courses, etc.) where they can get specific information about which of the “options” mentioned in the article is most interesting and compatible with them.
So, there you have some great ideas to get you started on your next ezine article.
You know you’re going to write ezine articles, so would you like to get a LOT of completely free traffic with them? Check out “How To Get Free Traffic With Ezine Articles” by clicking here . You’ll learn a powerful (but easy) way to get a lot of visitors to your website by using your ezine articles in a special way … all at no cost to you.
